Collaboration with Crowd Studio
For nearly a century ADC Festival has inspired international creative to reconnect with their inner artist and recommit to the craft of their profession.
After 91 years of holding its Award Gala in NYC they decided to move to Miami Beach. The challenge was the need to create a new brand identity accord to the new location (together with all its applications); develop a complete new website for the Festival and creating an app for the attenders.
On the other hand we were also asked to create the “Openings” for the festival events and workshops that were to happen during the festival.
The proposal was about projecting this philosophy applied to different materials and objects in beautiful Motion Graphic and 3D creations. We worked hard to reach the amazingness grade in our work.
While the stars of the Festival are the Night Celebrations —the Tomorrow Awards and the ADC 93rd Annual Awards— the ADC Festival is also filled with hands-on workshops designed to spark your creativity, not just discuss it. For the opening of each workshop we used 3D objects related to the presenter, making it more personal and identificative.