I created the animated bumpers that opened each workshop session at the ADC Festival.
The ADC Festival is a major international event celebrating design, advertising, photography, illustration and motion. For the Miami edition, the visual identity expanded into multiple on-site assets, including the short openings that introduced every workshop. Each bumper needed to stand on its own while fitting the festival’s overall design system.
Day 1
Day 2
Day 3
My role
I produced the motion design and post for all workshop bumpers. This included building and refining the 3D elements, animating the sequences, shaping timing and transitions, and delivering final outputs consistent with the festival identity established by TAVO and CROWD Studio.
Creative Approach
Each workshop received its own abstract 3D object acting as a visual metaphor for the session. I kept the language minimal and material-driven, focusing on sculptural textures, clean motion and controlled pacing. This allowed the pieces to feel distinct but still connected to the festival’s tone.
Outcome
The bumpers gave the workshops a clear visual structure and improved the rhythm of the live event. They contributed to a cohesive branded experience while highlighting variation and personality across sessions. The project demonstrates solid 3D execution, fast adaptation to an existing art direction system, and the ability to deliver polished event-driven motion pieces.